Newsazenplay.comThe report describes operator use of AI for player personalisation, behavioural analytics, responsible-gambling detection, fraud prevention and sportsbook pricing. It also identifies predictive analytics, operational automation and compliance monitoring as major application areas.
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Blask launched Ask Blask, a conversational AI assistant that lets users query its dataset covering more than 5,000 operators and brands across over 140 countries. The service returns market, competitor and game-performance information in natural language and identifies the data used.
Future Anthem made its casino Content Recommendations module available to EveryMatrix clients. The expansion builds on an existing collaboration involving the supplier’s real-time personalisation technology.
GR8_TECH reported that artificial intelligence, faster technology and personalisation were prominent themes in discussions with gaming operators and industry experts. It said operators are using AI in CRM, while future applications are expected to include segmentation across casino and sportsbook…