Newsazenplay.comOnline casinos are increasingly using player behavior, including game preferences and betting habits, to generate customized recommendations. The trend reflects broader adoption of data-driven personalization intended to tailor casino experiences to individual users.
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SOFTSWISS introduced Back Office AI Workflow within its casino platform to let operators perform supported tasks through natural-language chat. Functions include building player segments, configuring tournaments and bonuses, managing game lobbies, preparing CMS content, and retrieving permitted…
Bragg Gaming Group announced a strategic partnership with Golden Whale Productions, an iGaming data-science company. The announcement was reported as part of Bragg’s move toward an AI-focused technology strategy, although the available report did not provide further operational details.
Slotegrator said AI can help online casino operators organize KYC, player activity and on-site behavior data into usable player segments. The company identified player analytics and differentiated promotions as key applications for the technology.